He is 17 weeks old.

Thanks!

Not a wooly. While there is some length near the ears woolies are long all over. Doesn't really look plush to me either in some pictures. Just looks like a standard coat with some cowlicks in the last two pictures. First picture might lean toward a plush. Once he makes the swap to his adult coat it will be easier to say one way or another. Some of that length around the face might shed out as he ages. I have a male that has slightly longer than standard hair but he's not wooly or plush. He's also got cowlicks on his hind legs that give a funny look.

Definitely not a wooly. Id say probably a plush but genetics will determine just how plush.

My boy, Kohdi, is very plush, this is a pic of him at 4 months (16 weeks) which is about the same age of your pup in his pics, Kohdi's coat doesn't look "fluffy" yet but does look uniformly plush, but a bit different than your pup.